I'm doing my annual activities report for the salary committee, and this year they are using a new faculty designed rubric for evaluation that rewards excellence and innovation in teaching almost exclusively. As a Term Associate Professor (as opposed to Tenured or Tenure line), research, publication, and service, are not supposed to enter into my rating unless I can draw a direct connection to success in teaching. However, in the past, these activities were recognized in an "above and beyond" kind of spirit. And I agree that sort of thing can get out of hand quickly.
So I just updated my cv. I won't go into the numbers, but I've had a pretty awesome year in publications and recognitions. My best ever. But as I put my report together, it looks like it will be my students' publications that will make the difference, not mine. I'm not complaining, it's just a different way to think about things.